Common Coin is the new way to support important humanitarian, environmental and animal causes. And a fresh start to excite more people to give. That's why we decided to give ourselves, and support this young non-profit with strategy, a shiny new look and a complete branding package through our STUDIO HOEKSTRA GRANT 2021. We recommend Common Coin to anyone who wants to donate, be it this year or next!
Sustainability must be seen as the most urgent global challenge of our time, and not just since the 6th IPCC report. The German Council for Sustainable Development (RNE) has been successfully advancing the issue for two decades now. We gave the studies and publications of RNE's Global Forum a brand new look, which set out to quantify progress on the path to sustainability. And how else to do this than digital first: the physical publications were redefined as interactive, digital presentations.
Berlin has more than 1.1 million volunteers. That's more than public transport subscribers or streetlights or apartment buildings. So much honorary commitment deserves respect and support. Berlin's volunteer agencies bring people who want to get involved together with those who are happy to participate and support them. Because nothing holds our society together like voluntary work. We are proud to present our campaign which was developed in happy cooperation with Social Social.
When we were asked to present their extensive, wonderful work in the form of an annual report, we decided it was about time their stories were told through powerful photographs. We have been photographing and designing ever since, and we’re happy that one of many great outcomes was a poster campaign of unprecedented success, which can now be seen all over Berlin every year.
This makes it all the more important that the Pestalozzi Foundation can count on the support of Hamburg's people in its mission. We were able to help with the creation of a campaign that provides accessible information on the topic of inheriting for a good cause. And - when the lockdown is over - it gets personal: Christian, the foundation's chairman, is happy to drop by for a game of chess. Or a game of checkers, which he likes even better.
Or in other words - about planting in your own autumn so that others may reap in spring. Das Prinzip Apfelbaum — Mein Erbe tut Gutes. In 2013 we developed the name, look & feel of the initiative, which started with 5 NGOs and today has over 20 member organisations. Since then things have progressed: a website, all printed matter as well as an exhibition, a catalogue and a regular online magazine, which we developed in friendly collaboration with the agency DFC, whose branding & website we got to create along the way. 🤜 🤛
And we're fighting with them, best we can. Since 2017, we've been developing their strategic solutions, branding, printed material and online campaigns. The Instagram #freedomcount works like this: whenever a person in the world is freed from slavery, IJM posts a blue post 🟦. With this simple mechanic IJM now reaches a vast audience, with more and more supporters joining the good cause with their time and resources. Be part of it!
Until 2018, it was Germany's best know street paper. At the same time, Strassenfeger was and is much more: an emergency shelter, a housing project, healthy leftover meals — and great people with helping hands. We were happy to lend a hand ourselves in developing a fresh new look and warm hats, made an der Küste. And: hopefully, we’ll see a street paper revival soon!
So this raises an essential question: what will the church of the future offer its people? And what could a future church look like? The EKD Future Forum 2020 is on a mission to deal with these and other issues. While developing visual resonance for the conference, our new foundation SOCIAL SOCIAL threw itself into a hotly debated digital storm.
So lautet die Formel, die wir für den WWF entwickelt haben, um dem bewussten Umgang mit den globalen Wäldern die gegebene Dringlichkeit zu verleihen. Und in unserem Namen für die Aktion schwingt die Lösung gleich mit: WWF Weltwald. In Zusammenarbeit mit der DFC wächst nun die entsprechende Kampagne. Und hoffentlich genug Bäume.
We chose a symbol for this interaction: the highlighter. Since 2013 it's been changing its colour with the season — like the printing plates in Hildesheim. This light and bright approach resonates in a particularly weighty place: the 500-year-old pilgrims' church seems to be firmly attached to the city in which it stands. A special project for all of us who’ve been there.
This youthful little boat is intended to link the two large tankers — and accompany and guide them on their joint, promising journey. We joined forces with our new agency SOCIAL SOCIAL to help this project with the overall look and design — as well as producing stunning Imagery.
This co-living and -working space offers strong team spirit and strong coffee. Sharehaus Refugio was founded by Sven & Elke and is part of the Berlin City Mission. We joined as part of the core team for the first few years and gave them a fresh look and all-new website. Our favourite project: the front façade — where we gold-plated the tags and bombings, in the spirit of hope - that fractures, no matter biographical or urban, can be turned into something good.